Logo design
client: personal project
media: branding
role: visual design
media: branding
role: visual design
A new country a new logo.
Designing for yourself is a lot of fun, however infinite design possibilities can lead to paralysis or reluctance to commit to final iteration. To avoid this I gave myself a day to mock up a number of different approaches and then sought feedback from my talented colleagues.
As their feedback came in, it was clear there was a front runner and I spent the rest of the weekend refining that design. Successfully crowdsourcing my way to a new logo.
Below are the logo ideas that didn't make the cut.
The final logo with working lines.
